Earned media - Wikipedia, the free encyclopedia Earned media (or free media) refers to publicity gained through promotional efforts other than advertising, as opposed to paid media, which refers to publicity ...
【图片】一张图看懂Earned, Owned 和Paid Media | SocialBeta(解读 ... 经常会听到earned media, owned media和paid media这三个词,简单理解是 earned media就是用户的口碑、owned.
What is Earned, Owned & Paid Media? The Difference Explained. What is the difference between earned, owned and paid media and what does it mean for your digital strategy?
Your Content Strategy: Defining Paid, Owned and Earned Media ... Before getting into the specifics of a converged media content strategy, it's important to first get a better understanding of the meaning of paid, earned and owned ...
Defining Earned, Owned And Paid Media | Forrester Blogs 16 Dec 2009 ... The terms "earned, owned and paid (aka bought) media" have become very popular in the interactive marketing space today. In fact, taken ...
Paid vs. Earned Media: what's more important for your marketing ... Paid vs. Earned media both can help your marketing strategy--but which is actually more important for your business?
How to Define and Use Paid, Owned and Earned Media | John Lusk 21 Jan 2014 ... Now that I spend a good chunk of time just looking at and analyzing data, I have a much better appreciation of Paid, Owned and Earned media ...
Earned Media - Mashable If you pay to have something distributed, then it's paid media. But if someone else distributes it for you, then it's earned media. That's the basic definition of ...
What Is Earned Media? [FAQs] - HubSpot Blog 3 Jun 2014 ... Do you know what earned media means? Get a quick "Web 2.0" refresher on this old-school term.
What Is "Owned, Earned and Paid Media"? - Small Business Trends 26 Aug 2013 ... "Owned earned paid media" is a marketing phrase describing how to approach content marketing today. Yes, it applies to small businesses.